Subaru’s ninth annual Share the Love campaign raised more than $24 million for charities nationwide, The Harold Leever Regional Cancer Center among them. Held at the end of each year, Subaru donates $250 to one of its charitable partners for every new vehicle sold or leased between mid-November and early January.
Premier Subaru of Watertown's Hometown Charity
National partners include the ASPCA,® Make-A-Wish,® Meals on Wheels America, and the National Park Foundation. Each Subaru retailer also selects a hometown charity from the local community to support during the campaign. This year Premier Subaru of Watertown not only selected the Leever Cancer Center as its hometown charity, but raised the stakes by making an additional donation for every lease or sale made during the Share the Love campaign.
“Cancer hits a lot of us close to home, so we understand the care that’s needed,” said Robert J. Alvine, president and general manager of Premier Subaru. “The care and stability that the Leever Center provides is just what people need, so we are very happy to be involved. You do great work, and have done so for 15 years.”
Since its inception in 2007, the Share the Love campaign has raised more than $94 million for Subaru’s national and hometown charity partners. This was the first year that there was no cap on the total donation from Subaru of America to its Share the Love charitable partners.